Three bottles of Aura hair care products—shampoo, conditioner, and a mask—placed on a background of green succulent plants. The bottles are purple with white labels.

Emails

Objective: To engage target audience with brand marketing and acquisition-focused material. 
Acquire more subscriptions, auto-delivery orders, sales, and revenue.
Create brand-focused newsletters that highlight personalized hair care, natural ingredients, and pigmented hair products.

Outcome: Boost avg. monthly sales up to 50% compared to LYD. Increase

AURA HAIR CARE

Role: Freelance Copywriter

Trend Campaigns

Aura 2022 Festival Looks

Spring 2022

Instagram Stories

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Summer 2022

Instagram Stories

AURA Balayage Highlighting Kit

Product Launch: Video Campaigns